Thursday, 6 October 2022

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Thursday, 6 October 2022

GoldDust: Supporting new design talent at The Cut London

GoldDust is a new jewellery masterclass that aims to help independent jewellery brands cut through the incredibly saturated market and become strong, exciting businesses with a coveted and original offering.

This summer saw the launch of GoldDust, our brand new Masterclass by The Cut London Founder Kate Baxter. Mirroring the ethos of The Cut London through nurturing, supporting and promoting exciting new jewellery design talent, GoldDust is a new jewellery masterclass that aims to help independent jewellery brands cut through the incredibly saturated market and become strong, exciting businesses with a coveted and original offering.

Over 6 hour-long live sessions led by Kate, jewellers and designers learn the tricks of the trade - everything from the value of growing a collection based around a signature style, what customers need to see to make a high value purchase, and how to price bespoke work appropriately, to deep-diving into highly successful jewellery brands, understanding how to take a great jewellery photo or video, and how to structure a collection.

Kate also personally supports and nurtures brands in the GoldDust community by sharing her expertise and knowledge learned from running a luxury jewellery platform for ten years - opening up her little black book of contacts in the industry. Sessions include live interviews and Q&As with some of the most prestigious jewellers, journalists and photographers (and much more) out there - all ready and willing to give independent jewellers the knowledge they need to become a highly desirable and successful jewellery brand. 

The next GoldDust Masterclass begins in January 2023. Register your interest here to find out more.